Maximise your fundraising

Aim high!

Set yourself a fundraising goal and aim to beat it! Let everyone know why you’re raising funds for CCLG – we have posters and leaflets explaining our vital work you can share with your supporters, to let them know how their donation will make a difference.

Maximise your sponsorship

Everyone tends to follow suit on sponsor forms – so if you’re doing a sponsored event, ask someone you know will be generous to be your first sponsor, and hopefully others will follow!

Approach everyone you know

If you don’t ask, you won’t get! Make a list of all your family, friends and colleagues, which will make it easier for you to invite people to take part in your fundraising event, or sponsor you.

Gift Aid it!

Gift Aid is simple and costs you and your donors nothing. Under this government scheme, all donations made by UK tax payers are worth an extra 25%. This means for every £1 donated, CCLG can claim an extra 25p from HM Revenue and Customs. This additional income makes an enormous difference to us, so please encourage your supporters to sign a declaration.

Matched giving

Many employers operate a matched giving scheme, where they will match the funds you raise for CCLG (sometimes up to a certain limit). This is a great way to increase the funds you raise through your workplace. Lots of companies are keen to support employees who are involved in raising money for charities, so it’s always worth asking.

Online fundraising

There are lots of advantages to setting up an online fundraising page. It’s easy to set up and manage, and your supporters can donate from anywhere, at any time, and leave you messages of support. Even better, all donations are sent directly to us, so you don’t need to spend time collecting money. You can add a personal story, photos and updates to encourage people to give, and you can link directly to your Facebook page or Twitter account and reach even more people. Finally, if donations are eligible for Gift Aid, this will automatically be reclaimed for us. We use Virgin Money Giving as our online fundraising provider, as the fees they charge to charities are lower than similar sites.

Open an online fundraising page

Next: handy hints for keeping it safe and legal